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Showing posts with label how to. Show all posts
Showing posts with label how to. Show all posts

Monday, June 21, 2010

Publicity - How To Get Your Story On Television

Publicity - How To Get Your Story on Television

by Ned Steele


A press release telling about "Stevie, the Water-Skiing Squirrel" will never get that talented mammal on the TV news.

But that same press release, accompanied by video of Stevie jumping over mini-ramps in an inflatable pool, will make the news 99 days out of 100.

Words on paper or screen alone do not make a TV story. If you want to crack the TV news or the talk shows, you must demonstrate that you have a “visual.”

A visual is the images or video that accompanies the words. TV needs something that moves or talks to tell its stories.

If it looks interesting or nice, that’s a plus. They will shoot the video; you don’t need to. But often you do need to suggest what to shoot.

Example: the story is advice for would-be homeowners.

The visual you’ll suggest: stock footage of different types of houses in your area, plus background video of an “open house” event.

Newspapers and magazines also like to use visuals. Going to be quoted in a story? Offer a headshot of yourself, or of any other pertinent image. Remember to think of the media as another client and provide them with excellent service. Don’t ask them to do it if you can help.

Ned Steele works with people in professional services who want to build their practice and accelerate their growth. The president of Ned Steele's MediaImpact, he is the author of 102 Publicity Tips To Grow a Business or Practice. To learn more visit http://www.MediaImpact.biz or call 212-243-8383.




Sunday, June 20, 2010

How To Make Your Life More Organized

How to Make Your Life More Organized

by Chuck R Stewart


There are lots of ladies who will agree that their lives are stressful and it is hard to keep everything together. Also, numerous females will tell you that their purses are normally big messes with everything their entire lives shoved into the handbag. This is where a can be a good idea . Purse organizers are for those kinds of women who are tired of hunting through their purses to find car keys, a credit card, lip gloss, etc.

There are all kinds of women who really should keep their purses organized. Busy moms might require an organized purse so they know where the children's snacks and medications are in their bags. College students are always needing pens, pencils, and their cell phone in a short amount of time. It is wise for female students to have their purses organized so they can find these things easier and not have to search through their purse to find their pen or cell phone. Finally, businesswomen keep their Blackberries, their schedules, and their important documents located within in their briefcases and/or their purses.

To be a good businesswoman, you need to be organized and in order to do so, these women need to have their briefcase or purse as organized as it can be . It would look pretty bad if a businesswoman is in an important business meeting with executives and she has to search her purse to find all the materials she needs for the meeting. If she has to search for a minute or two through her purse to find things it looks unprofessional and it gives the message that she doesn't have her life together. Again, this is an example where purse organization is important.

There are lots of benefits to having organization in your purse. It can be pretty bothersome when you are at a sales counter trying to purchase something and you have to dig through your purse to find your wallet or credit card. Also, it is a pain to have to take a long time to look through your purse to find your car keys after coming out of a mall or the grocery when your hands are full of bags. How many of us have, at one point, had to empty the entire all of the contents of our purses to find our car keys? This does not have to be how your life is . Also, lots of females keep their day planners in their purses. When your purse is organized, it is simple to find your planner so you don't have to search for your planner either.

An organized purse is one of the easiest and smartest ways to start making your life more organized. Numerous females keep some of their most important items in their purse, so being able to find these items quickly and efficiently can always be a help and never a hindrance. You do not have to be bashful when it comes to telling friends that you have an aide to help you organize your purse. Nearly every woman should have something to keep their purse in order, so it is easy to find things and so that they can make their life easier.


About the Author:



Chuck R Stewart recently reviewed new trends in fashion and was impressed with the many choices of purse organizers available to help keep handbags better organized. He loved the efficiency that a purse organizer can bring into a chaotic lifestyle.